I've been on the hunt for hardworking Momtrepreneurs all over our beautiful province. This week, I am featuring a mom who has been making a line of natural baby products since last year. Madison of Little Bum Baby Products not only creates a beautiful bath, body, and baby products, but she offers natural alternatives for the laundry room, too! She sat down with us to give us the scoop on growing a business with a young family at home.
Tell us about Little Bum Baby Products.
We are a Saskatchewan-based company that offers all natural, organic, and chemical free baby care products. Our full product line includes:
How did you get into making baby products?
My daughter is allergic to disposable diapers which means I had to cloth diaper, and finding a cloth-diaper-safe diaper cream was hard and expensive. So I did a ton of research and found some recipes online and decided to make my own. I took different parts of a bunch of recipes and came up with my own. Thus, the first Little Bum Baby Products Diaper Cream. After that, I expanded to create all of the products we currently offer.
Getting the right recipe must take lots of trial and error. What was the biggest nightmare batch you ever made?
When we first started making lip balm it was a long process to figure out how to make them solid without being too solid. We also tried making them with natural flavorings instead of essential oils. The first batch we made was a liquidy mess and none of the flavour (vanilla extract) even remained in the lip balm tub, it all leaked out the bottom! We played with it enough that we now have a great recipe that is the perfect consistency and works wonders for the lips!
What is your product philosophy?
We want to make sure everything is 100% safe for all ages and all natural. We hate that most baby products are filled with chemicals and fillers which are really terrible for your children and their skin.
What has been your biggest mistake since starting?
Having too many products and not enough sales. I haven't really learned my lesson as I just keep adding to the list!
What is your favourite part of being a Momtrepreneur?
Getting to stay home with my family .
What would you say are the top three things needed to launch a successful product line?
What is your biggest motivator that continues to drive Little Baby Bum Products?
Helping all the little bums with their sensitivities.
How do you use social media to market your business?
Creating lots of Facebook posts, participating in tradeshows, sharing in Facebook groups, and doing giveaways.
Where can we find Little Baby Bum Products?
*Mention this interview and save 25% off your entire order until October 20!
*contact Little Baby Bum Products before placing your order*
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